Elon Musk just announced that Xchat (Twitter’s direct messaging platform) will now support:

  • End-to-end encryption

  • Disappearing messages

  • Voice and video calls

  • Custom reactions and advanced search

These features are being rolled out now and aim to modernise private messaging within the X app.

What the Company Is Saying

In a post on X, Musk shared:

“This will be the most secure messaging system on Earth.”
– Elon Musk

He also teased upcoming features like payments and new AI tools, but no dates were confirmed.

What That Means (In Human Words)

Everything you’re used to in other messaging apps-encryption, disappearing messages, calls-just arrived in X.

In simple terms:
It now looks, feels, and acts like the other platforms we already use. That means less friction, more familiarity-and easier adoption.

If it works the same, it feels like neutral territory.

Bottom Line

🛠️ Feature: Secure DMs, disappearing messages, and more
đź’¸ Cost: Free to use on the X app
đź”— Read more: Adweek article

❄️ Frozen Light Team Perspective

This is a feature drop. Nothing more.

But here’s why we’re reporting on it: because in the middle of everything else going on, this feels like a signal. A quiet one. But a clear one.

Musk is still building something bigger with X-and this messaging rollout gives us a peek at where it might be heading. When we connect the dots across the empire, one picture starts to emerge:
Secure messaging → More user engagement → A gateway for X1 (a.k.a. Grok) to stay close to raw data and daily context.

Now, to be clear-nobody said your messages will be used as data. That’s not in the release. But more people messaging on X? That’s a win. It brings people into the ecosystem and builds habits.

Remember when WhatsApp tried to copy social with “Status”? It didn’t take off, but it showed they were trying to merge chat and media. Musk seems to be attempting the same thing-but in reverse: making social feel like messaging.

Will it work? We don’t know.
Is it worth paying attention to? Definitely.

We’re putting it on your radar not because it’s flashy, but because it’s a thread to follow.
Keep your eyes open-this might be laying the groundwork for something much bigger.

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